Andrew and Lexie Dudley are friends of ours, living in Fort Collins, Colorado U.S of A. The people of Fort Collins are a progressive bunch, who value organic, locally grown food and care about how that food gets from farm to table. Andrew and Lexie wanted to take that notion even further to connect the Farm and the Family together as meaningful parts of people's every day lives.

A visit to Dudley Creek Farms is like a visit to your grandmother's house. Beautiful 100 year old trees line the drive way. The iconic red barn, flanked by a heavy laden peach tree stands adjacent to fields, with a creek running through it. Andrew & Lexie have created a farm that is designed to connect people back to how food is grown and more importantly, how you can grow it yourself at home. Because you can't get more local than you're own backyard.

Our role was to help develop a clear brand position and brand identity that communicates Dudley Creek Farm's innovative philosophy. We helped them define their services into three phases of empowerment we called "The Journey." The illustration, by Greg Straight become the inspiration for the brand identity, website design and marketing collateral.

People visit the farm for expert guidance on everything from home gardens, food storage, raising turkeys and chickens for egg production. If you need to borrow a little of Dudley Creek Farm's backyard, you can have your turkeys, chickens and other lifestock loving raised by Andrew and Lexie. They'll raise it until you're ready to eat it. The store sells organic free range eggs, honey, turkeys raised on the farm, chicken coups, heritage seeds to take home and enjoy locally grown, organic food from their own backyard. This connectivity between the Farm and the Family is what makes Dudley Creek Farm a wonderful addition to the Fort Collins landscape.